Social messaging app WhatsApp has released an update that increases the number of people you can have in group chat. Days after crossing one billion user milestone, it is has announced to surge the group chat limit from 100 to 256 people in a group. This update is available to both iOS and Android app users, but not other platforms like Windows and BlackBerry. If your device is not showing the change, then you need to update the client from the App Store or Play Store. The new feature might take some time to reach all its users.
Since February 2014, when Facebook acquired WhatsApp, several changes have been made to it. Recently, WhatsApp had removed the yearly subscription fees and made it completely free. It is even working on adding videos to its services.
Recently, WhatsApp has crossed the one billion user milestone globally with the addition of 100 million users in last five months. In a Facebook post, WhatsApp co-founder Jan Koum said 42 billion messages were sent, 1.6 billion photos and 250 million videos shared everyday on the platform. It also assures that it will not introduce any third-party ads for monetisation and is going to experiment with new models to stay ad-free.
Of course, another perspective is that when WhatsApp begins charging businesses to use the service, brands could leverage this increased limit to host focus groups, informal and virtual get-togethers, and more.